Business Signs Are Essential For Every Small Business

5th of April 2010 0

Business Signs Are Essential For Every Small Business

If you are a new small business owner, let me be the first to congratulate you. It takes guts to get out there and go for it when everyone around you seems to be talking doom and gloom. One very important part of making sure your small business is a success, is getting the word out to as many people as you can, in an affordable manner. That’s where business signage comes in. Its affordable and more importantly, its effective.

Though there are alot of different signs to choose from, one of my favorite signs is the cartop sign. This sign costs less than $100 and can be working for you all day and all night. Just attach the sign to your car and start driving. In order for this sign to get you the results you desire, you must advertise a great deal on it. People love a great deal.

The best way to get the most out of your sign, is to place a really great deal on it. For example, if you run a nail salon, have a day where all nail services are 50% off. This will grab peoples attention. Women love to get their nails done. They love feeling pretty.

If they see a deal like that being advertised on your cartop sign, they will want to take advantage of it. I don’t know of very many women who would not take advantage of that deal. Please understand that this is just an example. You have to be creative and cater the deal to your business and your target audience. One important thing to do is put your phone number on your sign. You want to make sure everyone has a way to reach you if they need more information. Give them one and they will take advantage of it.

Another sign that I really like is the sidewalk sign. This sign is one that every small business must have. Studies have shown that by placing this one sign in front of your business, can increase sales by up to 30%. What other form of advertising can do that for you at such an affordable price? I personally don’t know of any.

When it boils down to it, the right business signage can do wonders for your small business. It can let the public know you exist, brand your company and attract new customers. Thats 3 huge benefits, from just one simple sign. I don’t know of any other way a small business can accomplish those things at such an affordable price. Do you?

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