Led signage - LED signs: Tips for your coffee shop

14th of May 2010 0

LED signs: Tips for your coffee shop

The coffee business is a very profitable industry to get into. However, with the tough economic conditions today, a lot of people are deciding to make home brewed coffee. Because of this, coffee shops are not only directly competing with other stores; they are also competing with home alternatives. It is a good thing that coffee shop LED signs gives them an advantage.

The coffee shop LED signs remind customers that more than just offering coffee, the shops can provide them a relaxing ambience where they can bond and unwind with friends. The signage immediately catches their attention. It effectively entices them to stay for a drink or two at the shop. If you want to purchase coffee shop LED signs for your business, there are certain things you need to keep in mind.

Outside vs. Inside

The first thing you need to consider is where the LED sign will be mounted. Will it be placed inside, outside, or both? Outdoor signs need to be sturdy and durable. It should withstand various weather conditions and extreme temperatures. On the other hand, indoor signs have fewer requirements. Indoor coffee shop LED signs are typically used to inform customers about current promotions, events, and special discounts.

Viewing Distance

Of course, the viewing distance should of the LED sign should be considered by coffee shop owners. Generally, this is not a concern for indoor business signage because everyone is within viewing distance of the sign. If this is for outdoor purposes, accurately determining the distance is recommended. Most advertising experts say that passersby need to have a clear viewing time of around 7 to 10 seconds before your message can make an impact.


Most coffee shop LED signs manufacturers will not assist in the installation of the signage. Usually, the responsibility falls to the vendor or retailer. There are a few companies that are involved in all phases of the project though including the manufacturing, distributing, and selling of the product.

LED Brightness

The usual measurement of screen brightness is measured by LED per pixel. In actually though, people say that brightness is actually very subjective. Modern LED signages have a narrow range of luminance values.

Viewing Angle

Another important consideration in buying coffee shop LED signs is the viewing angle. Determine if the screen is viewable from all sides. Take note that the better the angle, the more impact it will have because all passersby see your advertising message. If youre considering street applications, the minimum acceptable angle from the center is 55 decrees.


The minimum acceptable term when it comes to coffee shop LED signage is 36 months. There are certain plans that provide coverage for up to 5 years. Be sure to have the warranty in writing. Also, look into the type of warranty program the seller is offering. The superior warranty program is recommended because it has no upfront fee, it only charges you if you have trouble. The all or nothing type of warranty is also good but it contains too many variables.

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